Design For Business
In contrast to the traditional research of graphics and typeface required for the design of the Agatha Christie book, the next commission was for a trade magazine called Payroll World, www.payrollworld.co.uk. Magazines always work under pressures of time and here Maximus Publishing company that produced the periodical needed my help.
Apart from initial tidying and editing of spreads, their main difficulty concerned was not using the grid for the Quark Express layout software they used to produce the magazine. This I introduced, making finished spreads much smarter and professional. Additionally they asked me to construct a survey form for their readers, concerning aspects of improving the magazine. (pictured middle above).
Designed on two colour plates only, to keep costs to a minimum, using their logos, the design was intricate and demanding, however very rewarding when finished.
2006 Waterlow Publishing: assistant designer on design for the Ideal Home Exhibition and the RICS. (pictured left above).
Commissioned freelance work undertaken 2004-2006: Editing house styles and designing new layouts.
